Did you miss Law Society Campaign ‘Don’t Get Mugged’?
Despite its central message highlighting the risks of not consulting with accident claim lawyers, an ad campaign created by The Law Society three years ago still retain its power.
The central theme warned that before accepting a compensation offer by an insurer, consider consulting a personal injury solicitor if you are involved in an accident.
The ad campaign orginally ran for 2 months during the summer of 2013. It was a relatively normal if quite a robust campaign. The image targeted insurers as slightly unscrupulous. The image itself ended up in railway stations, used by local media, and on the web. Hoever it remains largely forgotten despite its powerful message.
We recently stumbled upon an old accident claim link via social media. It seems to have a bigger impact now that it did three years ago. Perhaps because there has been a lots of ‘water under the bridge’, in terms of change and new legislation to the insurance industry.
Three years ago the chief executive of the Law Society Desmond Hudson, said that the campaign sent out a clear message for people to see a solicitor. The image ads illustrated that on average you could get more accident compensation if you consulted with a solicitor. This claim by Mr Hudson came from research conducted by the then Financial Services Authority. The FSA has now become the Financial Conduct Authority.
If you’re injured or your vehicle is damaged in an accident you may be approached by the other person’s insurer. They may try to settle a claim with you. This is called third party assistance. However, it’s significant to know that you don’t have to speak to the other insurer. In fact they won’t be acting in your best interests.
To counter the ad campaign the director of general insurance at the Association of British Insurers, commented that insurers are fully committed to paying claimants fair compensation quickly. Be that as it may, you must consider the options carefully before accepting any form of compensation offer.